Real Estate Recruiting Software Built for Broker-Owners
Real estate recruiting software has to survive contact with how brokers actually recruit: a long list of producers, a slow cadence of conversations, and a decision that turns on money. Brokerage360 AI keeps the pipeline honest with stages, notes, and follow-up reminders, so the agent you met at a closing in March gets a call in June instead of being forgotten.
The other half is the math. Most producers cannot tell you what they netted last year, only what they grossed. The net income estimator models a prospect's take-home on your actual commission plans, using their own production numbers, and puts your plan next to what they have today. That conversation closes recruits better than any pitch deck.
Grow your roster with a real pipeline
- Recruiting pipeline with stages, notes, and follow-up reminders
- Net-income estimator that models a prospect's take-home on your commission plans
- Side-by-side plan comparison to win producers from other brokerages
- Activity tracking so nothing goes cold
- One-click conversion from recruit to onboarding agent
A recruiting pipeline with stages, notes, and follow-up reminders
Recruiting fails on follow-up, not on first contact. Prospects move through stages you define, from initial conversation to offer to signed. Every call, coffee, and text is logged as a note on the record, and follow-up reminders keep the next touch scheduled. When a producer says to check back after the spring market, that becomes a dated reminder instead of a good intention.
- Pipeline stages reflect how your recruiting actually works rather than a generic sales funnel.
- Notes capture what was discussed, so the next conversation starts where the last one ended.
- Follow-up reminders fire on the date you set, per prospect.
- Activity history shows how many touches a recruit has taken and over what period.
- Recruiting owners in multi-office brokerages see their own pipeline without noise from other offices.
Net income estimator: what a producer would actually take home
Ask a producer what they keep and you usually get a gross number and a shrug. The estimator takes their sides, average sale price, and commission rate, runs them through your plans, and shows the take-home after splits, caps, franchise fees, desk fees, and per-transaction fees. It is your real plan math, not a marketing example, which is why the number holds up under scrutiny.
- Estimates are built from your live commission plans, including tiers, caps, and desk fees.
- A recruit's own production inputs drive the model rather than generic averages.
- The breakdown shows where every deduction comes from, line by line.
- You can model more than one of your plans for the same prospect and compare outcomes.
Side-by-side plan comparison to win producers from other brokerages
Producers rarely leave over culture alone; they leave when the numbers make sense. Put your plan next to what a recruit is on today and show the difference at their production level, at a level above it, and after a cap. The comparison is concrete and specific to that agent, which is a very different conversation from a split quoted over lunch.
It also keeps you honest. If your plan is not the better outcome for a particular producer, you will see it before the meeting and can decide what else you are offering: leads, staff support, transaction coordination, or a plan variation that works for both sides. Knowing that before the meeting beats finding out in it, and it keeps you from recruiting a producer onto a plan that will frustrate them by their third closing.
One-click conversion from recruit to onboarding agent
When a recruit signs, the record should not be retyped. Convert the prospect into an agent and the contact details, license information, and notes carry across into a full agent profile. From there you send the portal invitation, assign the commission plan you modeled during recruiting, and start collecting license and E&O documents in the same system.
- Prospect details convert into an agent profile without manual re-entry.
- The plan used in the recruiting estimate can be assigned as the agent's live plan.
- Portal invitation and onboarding document collection start immediately after conversion.
- The recruiting history stays attached, so you know what was promised during the conversation.
Frequently asked questions
Explore the rest of the platform
- Transaction managementFrom contract to close, tracked in one place
- Commission automationEvery plan, calculated to the penny
- Compliance managementAudit-ready, every file, every day
- Agent managementOne record for every agent
- CRMContacts and leads that actually get worked
- Marketing automationCampaigns without the busywork
See Brokerage360 AI run your brokerage
Book a personalized demo and we'll show you the platform on your numbers, your plans, and your workflows.